OSU Partners with Atletico de Madrid, Dallas Texans and NIKE
Ottawa South United (OSU), is pleased to announce that through its partnership with the Dallas Texans Soccer Club and Nike, it will become part of the Cooperation Agreement that the famous Spanish soccer club, Atletico de Madrid, signed with the Dallas Texans Soccer Club.
Founded in 1903, Club Atlético de Madrid has 112 years of history. It is one of the most highly decorated clubs in the world, and indisputably in Spain. In its recent history, the Club has been showing a great dominance on the field being able to play 9 finals and to win 7 titles, which makes the last 5 years a memorable period in the History of Club Atlético de Madrid, full of achievements and remarkable records: 2 Europa Leagues, 2 UEFA Supercup, 1 Spanish Kings Cup, 1 League, 1 Spanish Supercup. All of these victories caught the attention of both local and global media and football fans and made Atletico one of the most renowned and attractive teams worldwide.
OSU is extremely excited about this cooperation. It will allow our OSU Academy coaches to invest time, training and learning at Atletico de Madrid's youth academy to further the coaching and player development of OSU Players and Coaches.
Nike, the major sponsor of OSU, Dallas Texans and Atletico de Madrid, is instrumental in the creation of this relationship.
Bill Michalopulos, President of OSU, believes that key international partnerships are very important for the development of coaches and players and that this agreement is a new milestone in the growth of OSU. “Exclusive and value add partnerships have been a way of life for OSU since our inception in 2003.More and more OSU players aspire to play at higher levels as well as professionally with European or MLS clubs. This exclusive, for Canada, international partnership with this famous Spanish club that is renowned for player development, is a concrete and unique way to help facilitate this objective and to make all our coaches and players better. Even for our players who would prefer to focus in playing in University or College, the exposure of our coaches and players to the Atletico style of play will be extremely beneficial, especially from the country and culture that have been European and World Champions."
On behalf of Atletico de Madrid, Emilio Gutierrez, the Academy General Director, added that “as a sports organization, we think that football, due to the media dimension that it reaches internationally, and due to the values that it represents, is becoming a strategic tool that serves to bring cultures together and tighten bonds between countries and people. Sport, when well channeled, is an excellent platform of global communication, which functions to send messages, perform actions and project business strategies on a worldwide level. For this reason, we have always believed in goodness of sharing strategies with organizations and institutions, which allow us to promote our relationships with other countries and establish synergies that are beneficial for all of the parties involved."
The affiliation will begin with the current soccer year. We are looking forward to this great opportunity.
OSU would like to thank Nike, the Dallas Texans and Atletico de Madrid for their vision and support in this unique and exciting new cooperative initiative that will help in the development of players and coaches in Ottawa.